The Department of Business Administration at Saraswathy College of Arts & Science aims to provide a robust foundation in business and management principles. The department is dedicated to nurturing future business leaders by equipping students with essential managerial skills, theoretical knowledge, and practical insights. The faculty consists of experienced academicians and industry professionals who mentor students, fostering an environment of learning and professional growth.
The BBA program is a three-year undergraduate course designed to cover a wide range of business and management subjects. The curriculum is structured to provide a comprehensive understanding of business operations, enhance managerial skills, and develop leadership qualities. Key components of the course include:
Fundamental concepts of management, including planning, organizing, leading, and controlling.
Economic theories and their application in business decision-making.
Basics of financial accounting, including preparation and analysis of financial statements.
Concepts and strategies in marketing, including market research, consumer behavior, and marketing planning.
Principles of HR management, including recruitment, training, performance appraisal, and employee relations.
Overview of legal aspects of business, including contracts, company law, and commercial law.
Principles of finance, including capital budgeting, financial analysis, and management of financial resources.
Concepts and practices related to the efficient production and delivery of goods and services.
Study of human behavior in organizational settings, including motivation, leadership, and team dynamics.
Role of information systems in business operations and decision-making.
Principles and practices of starting and managing new ventures, including business planning and funding.
Analysis and formulation of business strategies to achieve long-term goals.
Application of statistical and mathematical methods in business decision-making.
Development of effective communication skills in a business context.
A BBA degree offers a wide range of career opportunities across various sectors. Some potential career paths include:
Entry-level management positions in various industries, providing exposure to different business functions.
Roles in sales, marketing research, advertising, brand management, and digital marketing.
Careers in recruitment, training and development, compensation management, and employee relations.
Opportunities in financial analysis, banking operations, investment banking, and financial planning.
Roles in supply chain management, logistics, production planning, and quality control.
Careers as business consultants, providing expertise in management, strategy, and operations to various organizations.
Opportunities to start and manage your own business, leveraging the knowledge and skills gained in the program.
Careers in government departments and public sector undertakings, particularly in administrative and managerial roles.
Roles in store management, merchandising, and retail operations.
Opportunities in global trade, export-import management, and international marketing.
Careers in property management, real estate consultancy, and real estate finance.
Roles in corporate communications, public relations, and media management.
Opportunities in organizing and managing corporate events, conferences, and exhibitions.
Careers as lecturers and trainers in business schools and professional training institutes.
The BBA program at Saraswathy College of Arts & Science prepares students for diverse career opportunities by providing a solid foundation in business principles, practical skills, and leadership qualities, making them well-equipped to succeed in the competitive business environment.
